Monday, 7 July 2014

Sverige Juni 1958 VM Fotball

Following on from my previous post, it actually took the Brazil football team eight more years to win the FIFA World Cup Competition after the debacle of that Final Match of the 1950 Championships on their own turf. In Sweden, in 1958, Brazil became the very first (and only) non-European nation to win the World Cup trophy in Europe - beating their hosts Sweden 5-2 in Stockholm (Solna).

For each match of the 6th FIFA World Cup tournament, the Swedes produced very attractive booklet-style programmes measuring  12.5 x 18 cms and packed with 88 pages of editorial and advertising.  And it's the latter that I want to champion fifty six years on - a selection of some wonderful pieces of graphic design which are inevitably far less well-remembered than the legendary Brazil football team of '58! 

There were 27,000 people attending this Semi Final match which saw the teenage prodigy 'Pele' score a hat-trick in a 5-2 demolition of a classy French team

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